Value first then price : quantifying value in business to business markets from the perspective of both buyers and sellers /: quantifying value in business to business markets from the perspective of both buyers and sellers. (2016)

Record Type:
Book
Title:
Value first then price : quantifying value in business to business markets from the perspective of both buyers and sellers /: quantifying value in business to business markets from the perspective of both buyers and sellers. (2016)
Main Title:
Value first then price : quantifying value in business to business markets from the perspective of both buyers and sellers
Further Information:
Note: Edited by Andreas Hinterhuber and Todd Snelgrove.
Editors:
Hinterhuber, Andreas
Snelgrove, Todd
Publisher Details:
London : Routledge
Publication Date:
2016
Extent:
1 online resource, illustrations (black and white)
Subjects:
658.804
Pricing
Value
Industrial marketing
Languages:
English
ISBNs:
9781317326175
9781317326182
9781317326168
9781315656816
Related ISBNs:
9781138101623
9781138101630
Notes:
Note: Includes bibliographical references and index.
Note: Description based on CIP data; item not viewed.
Access Rights:
Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:
Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:
Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:
British Library HMNTS - ELD.DS.99614
Ingest File:
02_084.xml