Microsoft Dynamics CRM 2011 Applications (MB2-868) Certification Guide. (2013)

• Record Type: Book
• Other Names: Varghese, Danny
• Contents: Table of Contents; Microsoft Dynamics CRM 2011 Applications (MB2-868) Certification Guide; Microsoft Dynamics CRM 2011 Applications (MB2-868) Certification Guide; Credits; About the Author; Acknowledgement; About the Reviewers; www.packtpub.com; Support files, e-books, discount offers, and more; Why subscribe?; Free access for Packt account holders; Instant updates on new Packt books; Preface; What this book covers; What you need for this book; Who this book is for; Conventions; Reader feedback; Customer support; Errata; Piracy; Questions; 1. Microsoft Dynamics CRM 2011 Overview. Introduction to CRM 2011Sales module; Business scenarios; Leads; Accounts; Contacts; Opportunities; Products; Quotes; Orders; Invoices; Competitors; Goals; Marketing module; Business scenarios; Marketing lists; Campaigns; Sales literature; Customer service module; Business scenarios; Cases; Knowledge base articles; Contracts; Service calendar; Microsoft Dynamics CRM 2011 training and certifications; Training courses and examination; For users; For implementers and administrators; Applications; Installation; Customization and configuration; For developers; Extending; Certifications. Microsoft Certified Technology Specialist (MCTS)Microsoft Certified IT Professional (MCITP); Benefits of certification; Exam MB2-868; How to study for the exam; Hands-on experience; How to register for your exam; Exam languages; Exam fees; Retaking the exam; What to expect at the test center; How to make the best use of your time; How to answer the questions; Summary; 2. Activities and Notes; Activities; Business scenarios; Custom activities; Activity attributes; Common attributes; E-mail specific attributes; Phone call specific attributes; Letter specific attributes; Fax specific attributes. Appointment specific attributesCreating activities; Completing activities; Viewing activities; Viewing activities on a record; Activity roll-up; Activity views; E-mail templates; Creating e-mail templates; Direct e-mails using e-mail templates; Notes; Creating notes; Test your knowledge; Summary; 3. Managing Marketing Automation Applications -- Marketing Lists and Campaigns; Introduction to marketing list core records; Creating and managing marketing lists; Creating static marketing lists; Business scenarios; Managing members dialog box; Updating static marketing lists. Creating dynamic marketing listsBusiness scenarios; Copying a dynamic marketing list to a static marketing list; Copying marketing lists; Deleting and deactivating marketing lists; Dynamic versus static marketing lists; Creating and working with campaigns; Business scenarios; Planning activities; Creating planning activities; Campaign activities; Creating campaign activities; Campaign responses; Targeted products; Adding targeted products; Sales literature; Adding sales literature; Target marketing lists; Adding marketing lists; Related campaigns; Adding related campaigns.
• Publisher Details: Place of publication not identified : Packt Publishing
• Publication Date: 2013
• Extent: 1 online resource
• Subjects: 658.81202; COMPUTERS -- Operating Systems -- Windows Server; Management information systems; Customer relations -- Management -- Data processing; Customer relations -- Management -- Data processing; Management information systems; COMPUTERS -- Internet -- General; Electronic books
• Languages: English
• ISBNs: 1299544959; 9781299544956; 9781849686518; 1849686513
• Notes: Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.