Brand Vinci : decoding facets of branding /: decoding facets of branding. ([2014])

• Record Type: Book
• Further Information: Note: Pavan Padaki.
• Authors: Padaki, Pavan
• Publisher Details: New Delhi : Bloomsbury Publishing India Pvt Ltd
• Publication Date: 2014
• Extent: 1 online resource (xix, 97 pages), illustrations (black and white)
• Subjects: 658.827; Advertising industry; Product management; Brand name products; Brand name products; Product management; Sales & marketing; Business & Economics -- Advertising & Promotion; Advertising; Electronic books
• Languages: English
• ISBNs: 9789384052966; 9384052965
• Related ISBNs: 9789384052683; 938405268X
• Notes: Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.