No contacts? No problem! : how to pitch and sell a freelance feature /: how to pitch and sell a freelance feature. (©2009)

• Record Type: Book
• Further Information: Note: By Catherine Quinn.
• Other Names: Quinn, Catherine
• Contents: Cover; Contents; Acknowledgements; Introduction; Who this book is for; The 'No Contacts' philosophy; How to use this book; 1 The pitch -- at the heart of freelancing success; What is a pitch?; Writing a good pitch; 2 Knowing the market -- what's out there?; Maximising your chances of success; The freelance marketplace; 3 Red-hot leads -- narrowing your focus; Drawing up your dynamite list of leads; Narrowing your focus; Contacting the editors; 4 Not so fast! Before you pitch; The three elements of a winning pitch; Stretching to fit -- making your pitch fit the market; Mistakes to avoid. Professionalism -- it's a state of mind5 Ready ... set ... pitch!; The ideas factory -- what makes a saleable feature?; Compelling writing; Structuring your pitch; Sending out your pitches; 6 Help! I don't have any clips; Clips -- the Catch 22 of the first-timer; Getting around the issue of clips; How to get real clips; Celebrity short-cuts; Using the web to showcase your work; Beyond writing -- pitching in person; 7 Chase-ups -- the most important part of your job; They haven't got in touch -- they hate my ideas!; The importance of chase-ups; How to chase. Rejection -- your golden opportunity to appear professionalKeeping track of what you pitch; 8 Your first commission; Maintaining the professional front; Different types of brief; Asking the right questions; Other issues; Copyright; Pictures; Expenses; The 'can-do' attitude -- yes to everything; 9 Writing the thing; Don't panic -- it's not too difficult to write articles; How long should I take?; Establishing the tone of your feature; What should go into it?; Interviewing; Getting good pictures; 10 Keeping 'em coming; Don't give up your day job. The sordid topic of coin -- how much should I be paid?Rewrites; 11 Tricks of the trade; Tricks to get good sources; PRs -- your dynamite resource; Writers' perks; 12 And finally ... ; Marketing is all; The entrepreneurial curve; 13 The four-week plan; Useful information and further reading.
• Publisher Details: London : Methuen Drama
• Publication Date: 2009
• Copyright Date: 2009
• Extent: 1 online resource (xv, 175 pages)
• Subjects: 808.02; Language Arts & Disciplines -- Journalism; Authorship -- Marketing; Periodicals -- Publishing -- Great Britain; Newspaper publishing -- Great Britain; Literature; LANGUAGE ARTS & DISCIPLINES -- Authorship; Authorship -- Marketing; Newspaper publishing; Periodicals -- Publishing; Writing & editing guides; Great Britain; Electronic books
• Languages: English
• ISBNs: 9781408198773; 1408198770; 9781408130865; 1408130866
• Related ISBNs: 9781408123560; 1408123568
• Notes: Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.