Content is king : news media management in the digital age /: news media management in the digital age. (2015 copyright 2015)

• Record Type: Book
• Further Information: Note: Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo.
• Authors: Graham, Gary, 1966-
• Contents: Chapter 1 Introduction Section One. Challenges facing newspapers Chapter 2. News media and their Communities Chapter 3. Disruptive Technological Innovation Section Two. Management and leadership of news media firms Chapter 4. Establishing Leadership and Strategic Management Chapter 5. Value Chain Structure and Properties Chapter 6. Self-Organizing Value Creation Chapter 7 Managing Cross Media Synergy Section Three. Future Management Visions Chapter 8. Creative News Media Visions Chapter 9. Digital Printing and Customization Chapter 10. Positioning, Self Branding, Visual Identity, Concepts and Thoughts Chapter 11. Conclusions Index.
• Publisher Details: New York : Bloomsbury Academic
• Publication Date: 2015
• Extent: 1 online resource (288 pages)
• Subjects: 070.4; Business studies: general; Online journalism; News Web sites; Press; Reporters and reporting; Business & Economics -- General; Social Science -- Media Studies; Media studies
• Languages: English
• ISBNs: 9781623564506; 1623564506
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.