Emerging business theories for educators and practitioners. (2007)

• Record Type: Book
• Further Information: Note: Edited by Maureen L. Mackenzie and Stuart L. Rosenberg.
• Other Names: Mackenzie, Maureen L; Rosenberg, Stuart L
• Contents: MARKETING MANAGEMENT AND THE INTEGRATION OF RELEVANT RESEARCHCHAPTER FIFTEEN; CHAPTER SIXTEEN; CHAPTER SEVENTEEN; ABOUT THE AUTHORS; PART VI; THE PRACTICE OF INTEGRATING INFORMATION TECHNOLOGY INTO THE BUSINESS ENVIRONMENT; CHAPTER EIGHTEEN; CHAPTER NINETEEN; CHAPTER TWENTY; CHAPTER TWENTY-ONE; ABOUT THE AUTHORS; Part VII; BUSINESS EDUCATION FOR PREPARING TOMORROW'S MANAGERS; CHAPTER TWENTY-TWO; CHAPTER TWENTY-THREE; CHAPTER TWENTY-FOUR; ABOUT THE AUTHORS; CONCLUSION; CONTRIBUTOR INDEX; SUBJECT INDEX.
• Publisher Details: Newcastle : Cambridge Scholars Pub
• Publication Date: 2007
• Extent: 1 online resource (xviii, 365 pages), illustrations
• Subjects: 658.0071; Teaching of a specific subject; Economics; Economic development -- Research; International business enterprises -- Management; BUSINESS & ECONOMICS -- Industrial Management; BUSINESS & ECONOMICS -- Management; BUSINESS & ECONOMICS -- Management Science; BUSINESS & ECONOMICS -- Organizational Behavior; Economic development -- Research; Economics; Business studies: general; Electronic books
• Languages: English
• ISBNs: 9781443806367; 1443806366
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.