"Show us what you've got!" : building and managing strong brands in Ireland's service SMEs /: building and managing strong brands in Ireland's service SMEs. (2010)

Record Type:
Book
Title:
"Show us what you've got!" : building and managing strong brands in Ireland's service SMEs /: building and managing strong brands in Ireland's service SMEs. (2010)
Main Title:
"Show us what you've got!" : building and managing strong brands in Ireland's service SMEs
Further Information:
Note: By Gillian Horan ; editors, Siobhán Tiernan and Michele O'Dwyer.
Other Names:
Horan, Gillian
Tiernan, Siobhán
O'Dwyer, Michele
Publisher Details:
Newcastle upon Tyne : Cambridge Scholars
Publication Date:
2010
Extent:
1 online resource (ix, 190 pages), illustrations
Subjects:
658.02209415
Business strategy
Small business -- Ireland -- Management
Branding (Marketing) -- Ireland
BUSINESS & ECONOMICS -- Small Business
Branding (Marketing)
Small business -- Management
Entrepreneurship
Management & management techniques
Ireland
Electronic books
Languages:
English
ISBNs:
9781443818025
Related ISBNs:
144381802X
9781443817257
1443817252
Notes:
Note: Includes bibliographical references (pages 175-185).
Access Rights:
Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:
Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:
Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:
British Library HMNTS - ELD.DS.57189
Ingest File:
01_060.xml