Intellectual property : valuation, exploitation and infringement damages.: valuation, exploitation and infringement damages. 2016 cumulative supplement / (2016)

• Record Type: Book
• Further Information: Note: Russell L. Parr and Gordon V. Smith.
• Authors: Parr, Russell L; Smith, Gordon V, 1937-
• Contents: PREFACE xix PART I VALUATION 1 CHAPTER 1A INTELLECTUAL PROPERTY LANDSCAPE (NEW) 3 CHAPTER 1B U.S. CONGRESS FLIRTS WITH DISASTER (NEW) 25 CHAPTER 12A RISK-ADJUSTED CASH FLOWS (NEW) 32 CHAPTER 12B DEALING WITH RISK AND UNCERTAINTY IN INTELLECTUAL PROPERTY VALUATION AND EXPLOITATION (NEW) 51 CHAPTER 14A RIGHTS OF PRIVACY, PUBLICITY, AND CELEBRITY PERSONA (NEW) 81 CHAPTER 14B INTELLECTUAL PROPERTY AND INTANGIBLE ASSET VOLATILITY (NEW) 95 PART II LICENSING 101 CHAPTER 27A ROYALTY RATES AND LICENSE FEES FOR TECHNOLOGY (NEW) 103 CHAPTER 27B LICENSE FEES AND ROYALTY RATE FREQUENCY FOR TECHNOLOGY (NEW) 115 CHAPTER 27C ROYALTY RATES AND LICENSE FEES FOR PHARMACEUTICALS AND; BIOTECHNOLOGY (NEW) 121 CHAPTER 27D LICENSEE FEES AND ROYALTY RATES FOR TECHNOLOGY UPDATE (NEW) 129 CHAPTER 33A THE MAGNITUDE AND MEANING OF ROYALTY MISREPORTING (NEW) 134 CHAPTER 33B INTELLECTUAL PROPERTY AUDIT AND MANAGEMENT (NEW) 146 CHAPTER 35A QUANTIFYING REASONABLE ROYALTIES: THE ENTIRE MARKET VALUE RULE (NEW) 167 CHAPTER 35B NEW GUIDANCE ABOUT APPORTIONMENT (NEW) 178 CHAPTER 35C LOST PROFITS FOR NEW BUSINESSES (NEW) 188 CHAPTER 45 NEW MEASURE OF INFRINGEMENT DAMAGES—FUTURE DAMAGES (NEW) 194 CHAPTER 45A CONTINUALLY EVOLVING PATENT DAMAGES (NEW) 208 CHAPTER 45B THE 25% RULE IS DEAD (NEW) 222 APPENDIX G MORE SAMPLE ROYALTY RATE INFORMATION (NEW) 225 APPENDIX H TRADEMARK ROYALTY RATES (NEW) 253 APPENDIX H-A MORE TRADEMARK AND COPYRIGHT ROYALTY RATES (NEW) 271 APPENDIX I PHARMACEUTICAL AND BIOTECHNOLOGY ROYALTY RATES (NEW) 309 APPENDIX J TELECOMMUNICATIONS ROYALTY RATES (NEW) 333 APPENDIX K ELECTRICAL AND ENERGY ROYALTY RATES (NEW) 369 INDEX 403
• Edition: 12th
• Publisher Details: Hoboken, New Jersey : John Wiley & Sons, Inc
• Publication Date: 2016
• Extent: 1 online resource
• Subjects: 346.73048; Intellectual property -- United States; Intellectual property -- Valuation -- United States; Intellectual property infringement -- United States; License agreements -- United States
• Languages: English
• ISBNs: 9781119239031; 9781119239024
• Related ISBNs: 9781119238393
• Notes: Note: Description based on CIP data; item not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.