China and India : opportunities and threats for the global software industry /: opportunities and threats for the global software industry. (2007)
- Record Type:
- Book
- Title:
- China and India : opportunities and threats for the global software industry /: opportunities and threats for the global software industry. (2007)
- Main Title:
- China and India : opportunities and threats for the global software industry
- Further Information:
- Note: John McManus, Mingzhi Li, Deependra Moitra.
- Other Names:
- McManus, John, 1955-
Li, Mingzhi
Moitra, Deependra - Contents:
- Cover; China and India:Opportunities and Threatsfor the Global SoftwareIndustry; Copyright; Dedication; Contents; List of figures; List of tables; Acknowledgements; Preface; About the authors; 1 The global software industry; Introduction; Foreign direct investment (FDI); FDI and labour markets; FDI and market growth; FDI in China; FDI in India; Conclusions; Notes; 2 China: a PESTEL analysis; Introduction; Overview of China's software industry; China's software industry: a PESTEL analysis7; Conclusions; Notes; 3 India: a PESTEL analysis; Introduction; Overview of India's software industry. India's software industry: a PESTEL analysis9Conclusions; Notes; 4 China versus India -- a SWOT perspective; Introduction; SWOT analysis of China's software industry; Weaknesses; SWOT analysis of India's software industry; Conclusions; Further reading; Notes; 5 Segmentation within the global software industry; Introduction; China: defining the markets; India: defining the markets; Conclusions; Notes; 6 Interrelationships in China and India's software industries; Introduction; Interrelationships and horizontal strategies of software firms; Software clusters in China and India; Conclusions. Further readingNotes; 7 Competitive position strategy; Introduction; Competitive position strategy for the Chinese software industry; Competitive position strategy for the Indian software industry; Conclusions; Further reading; Notes; 8 Pursuing competitive strategies; Introduction; Competitive advantage;Cover; China and India:Opportunities and Threatsfor the Global SoftwareIndustry; Copyright; Dedication; Contents; List of figures; List of tables; Acknowledgements; Preface; About the authors; 1 The global software industry; Introduction; Foreign direct investment (FDI); FDI and labour markets; FDI and market growth; FDI in China; FDI in India; Conclusions; Notes; 2 China: a PESTEL analysis; Introduction; Overview of China's software industry; China's software industry: a PESTEL analysis7; Conclusions; Notes; 3 India: a PESTEL analysis; Introduction; Overview of India's software industry. India's software industry: a PESTEL analysis9Conclusions; Notes; 4 China versus India -- a SWOT perspective; Introduction; SWOT analysis of China's software industry; Weaknesses; SWOT analysis of India's software industry; Conclusions; Further reading; Notes; 5 Segmentation within the global software industry; Introduction; China: defining the markets; India: defining the markets; Conclusions; Notes; 6 Interrelationships in China and India's software industries; Introduction; Interrelationships and horizontal strategies of software firms; Software clusters in China and India; Conclusions. Further readingNotes; 7 Competitive position strategy; Introduction; Competitive position strategy for the Chinese software industry; Competitive position strategy for the Indian software industry; Conclusions; Further reading; Notes; 8 Pursuing competitive strategies; Introduction; Competitive advantage; Strategic focus: the case for China; Strategic focus: the case for India; Conclusions; Notes; 9 Marketing and customer-oriented strategies; Introduction; Marketing strategy framework; Marketing and customer-oriented strategies for China and India. China and India -- implications for the global software industryConclusions; Index. … (more)
- Publisher Details:
- Oxford : Chandos
- Publication Date:
- 2007
- Extent:
- 1 online resource (xx, 188 pages), illustrations
- Subjects:
- 338.470050951
Computer software industry -- China
Computer software industry -- India
BUSINESS & ECONOMICS -- Industries -- General
Computer software industry
Software-industrie
Informatique -- Industrie et commerce -- Chine
Informatique -- Industrie et commerce -- Inde
China
India
China
India
Electronic books - Languages:
- English
- ISBNs:
- 9781780632346
1780632347 - Related ISBNs:
- 9781843341581
1843341581 - Notes:
- Note: Includes bibliographical references and index.
Note: Print version record. - Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.38296
- Ingest File:
- 01_032.xml