Probabilistic methods for financial and marketing informatics. (2010)

• Record Type: Book
• Further Information: Note: Richard E. Neapolitan, Xia Jiang.
• Other Names: Neapolitan, Richard E; Jiang, Xia
• Contents: I: Informatics and Baysesian Networks; Introduction to Informatics; Basics of Probability and Statistics; Algorithms for Bayesian Networks; Decision Trees and Influence Diagrams. II: Business Informatics: Collaborative Filtering; Targeted Advertising; Market Basket Analysis; Venture Capital Decision Making; Measuring Operational Risk; Credit Scoring; Applications to Investment Science. Appendices.
• Publisher Details: Place of publication not identified : Morgan Kaufmann
• Publication Date: 2010
• Extent: 1 online resource (432 pages)
• Subjects: 332.01519542; Finance -- Statistical methods; Bayesian statistical decision theory -- Data processing; Marketing -- Statistical methods; Information technology
• Languages: English
• ISBNs: 9780080555676; 0080555675
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.