Doing business in emerging markets. (2012)

• Record Type: Book
• Further Information: Note: S. Tamer Cavusgil, Pervez N. Ghauri and Ayse Akcal.
• Other Names: Cavusgil, S. Tamer; Ghauri, Pervez N, 1948-; Akcal, Ayse A
• Contents: An Overview of Emerging Markets; Political, Legal and Cultural Framework in Emerging Markets; Economic Environment in Emerging Markets; Opportunities and Trends in Emerging Markets; Companies From Emerging Markets; Analysis of Selected Emerging Markets; Entry Modes and Strategies; The Negotiation Process and Strategies in International Business; Negotiations and Building Relationships in Emerging Markets; Assessing Risks and Opportunities in Emerging Markets
• Edition: 2nd ed
• Publisher Details: London : SAGE Publications Ltd
• Publication Date: 2012
• Extent: 1 online resource (416 pages)
• Subjects: 382.6; International business enterprises; Export marketing; Negotiation in business
• Languages: English
• ISBNs: 9781446271858; 1446271854
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.