Public communication campaigns. ([2013])

• Record Type: Book
• Further Information: Note: Editors, Ronald E. Rice, Charles K. Atkin.
• Other Names: Rice, Ronald E; Atkin, Charles K
• Edition: Fourth edition
• Publisher Details: Los Angeles : Sage
• Publication Date: 2013
• Extent: 1 online resource (xi, 428 pages), illustrations
• Subjects: 659; Publicity; Public relations; Advocacy advertising; Propagande; Médias -- Aspect social -- États-Unis; Information d'État -- États-Unis; BUSINESS & ECONOMICS -- Advertising & Promotion; Advocacy advertising; Public relations; Publicity; Medienpolitik; Propaganda; Öffentlichkeitsarbeit; Aspect social; Information gouvernementale; Mass-média; Propagande; Publicité; Publicité engagée; Overheidsvoorlichting; Massamedia; Campagnes; Propaganda; États-Unis; USA; Aufsatzsammlung; Electronic books
• Languages: English
• ISBNs: 9781452255774; 1452255776
• Related ISBNs: 9781412987707
• Notes: Note: Includes bibliographical references and index.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.