Materials and innovative product development : using common sense /: using common sense. (©2009)

• Record Type: Book
• Further Information: Note: Gernot H. Gessinger.
• Other Names: Gessinger, G. H
• Contents: From idea to product to market-the flow -- An introduction to company structure and organization -- Creation phase- research and development -- Application phase- design and manufacturing -- Managing technology -- Process thinking and knowledge management -- Financial management of a company -- The product/market matrix -- New ventures -- The human factor in management.
• Publisher Details: Burlington, MA : Butterworth-Heinemann
• Publication Date: 2009
• Copyright Date: 2009
• Extent: 1 online resource (xxv, 268 pages), illustrations
• Subjects: 658.5/75; Materials science; Product management; New products; Research, Industrial -- Management; Materials science. Product management. New products. Research, Industrial -- Management; BUSINESS & ECONOMICS -- Development -- Business Development; Materials science; New products; Product management; Research, Industrial -- Management; Electronic books
• Languages: English
• ISBNs: 9780080878201; 0080878202
• Related ISBNs: 9781856175593; 1856175596
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.