On message : communicating the campaign /: communicating the campaign. (1999)

• Record Type: Book
• Further Information: Note: By Pippa Norris [and four others].
• Other Names: Norris, Pippa
• Contents: PART ONE: CONTEXT; Theories of Political Communications; The Campaign Context; Understanding Media Effects; PART TWO: PROCESS; The Party Strategy; The News Agenda; The Public's Reaction; PART THREE: IMPACT; The Imapact On Civic Engagement; The Impact On the Public's Agenda; The Effects of Television News on Party Preferences; The Effects of Newspapers; Conclusions; The Impact of Political Communications
• Publisher Details: London Thousand Oaks, Calif : SAGE
• Publication Date: 1999
• Extent: 1 online resource (xiv, 218 pages), illustrations
• Subjects: 324.7/3/0941; Communication in politics -- Great Britain; Mass media -- Political aspects -- Great Britain; Voting -- Great Britain; Politics, Practical -- Great Britain; Communication politique -- Grande-Bretagne; Élections dans les médias -- Grande-Bretagne; Vote -- Grande-Bretagne; Institutions politiques -- Grande-Bretagne; POLITICAL SCIENCE -- Political Process -- General; Communication in politics; Mass media -- Political aspects; Politics and government; Politics, Practical; Voting; Verkiezingscampagnes; Massamedia; Politieke communicatie; Great Britain -- Politics and government -- 1997-2007; Grande-Bretagne -- Politique et gouvernement -- 1997-; Great Britain; Electronic books
• Languages: English
• ISBNs: 9780857022127; 0857022121; 9781446218587; 1446218589
• Related ISBNs: 0761960732; 9780761960737; 0761960740; 9780761960744
• Notes: Note: Includes bibliographical references (pages 198-209) and indexes.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.