Advertising : a cultural economy /: a cultural economy. (2004)

• Record Type: Book
• Further Information: Note: Liz McFall.
• Other Names: McFall, Elizabeth Rose
• Contents: Introduction : the quaint device of advertising -- Colonising of the real -- The persuasive subject of advertising -- The hybridisation of culture and economy -- The uses of history -- Pervasive institutions and constituent practices -- Persuasive products -- Conclusion : devices and desires.
• Publisher Details: London : SAGE
• Publication Date: 2004
• Extent: 1 online resource (viii, 208 pages)
• Subjects: 659.1042; Advertising -- History; Advertising -- Social aspects; Publicité -- Histoire; Publicité -- Aspect social; BUSINESS & ECONOMICS -- Advertising & Promotion; Advertising; Advertising -- Social aspects; Reclame; Culturele aspecten; Economische aspecten; Soziales System; Werbung; Kultur; Electronic books; Electronic books -- History; History
• Languages: English
• ISBNs: 9781412932899; 1412932890; 9781446215418; 1446215415
• Related ISBNs: 0761942548; 0761942556; 9780761942542; 9780761942559
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.