The psychology of pro-environmental communication : beyond standard information strategies /: beyond standard information strategies. (2015)

• Record Type: Book
• Further Information: Note: Christian A. Klockner.
• Authors: Klöckner, Christian A
• Contents: Preface1. What is Environmental Communication and Why is it Important? 2. Potential and Limitations of Environmental Communication3. Understanding Communication - Insights from Theories of Communication4. Decision models - What Psychological Theories Teach Us about People's Behaviour5. Communication in Large Social Systems - How Information Spreads through Societies6. Traditional and New Media - About Amplification and Negation7. Target Group Segmentation - Why Knowing your Audience is Important8. An Overview of Communication-Based Intervention Techniques9. Promoting Pro-Environmental Behaviour in Groups and Organisations 10. Playing Good? - Environmental Communication through Games and Simulations11. Rock Festivals, Sport Events, Theatre - Some Out-of-the-Ordinary Means of Environmental Communication.
• Edition: 2015
• Publisher Details: Basingstoke, Hampshire : Palgrave Macmillan
• Publication Date: 2015
• Extent: 1 online resource, illustrations
• Subjects: 363.70019; Environmentalism -- Psychological aspects; Environmental psychology; Environmental responsibility
• Languages: English
• ISBNs: 9781137348326
• Related ISBNs: 9781137348319; 9781137348197
• Notes: Note: Description based on CIP data; item not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.