The art of consultative selling : taking blue ocean strategy a step further /: taking blue ocean strategy a step further. (2015)
- Record Type:
- Book
- Title:
- The art of consultative selling : taking blue ocean strategy a step further /: taking blue ocean strategy a step further. (2015)
- Main Title:
- The art of consultative selling : taking blue ocean strategy a step further
- Further Information:
- Note: Venkatesh Upadrista.
- Authors:
- Upadrista, Venkatesh
- Contents:
- Foreword 1; Foreword 2; Acknowledgments; Introduction; About the Author; ; The Art of Consultative Selling; Key Points; ; Linking the Art of IT Consultative Selling to Blue Ocean Strategy; Key Points; ; Consultative Selling Framework (CSF) Building Blocks; Inside-Out Theme; Outside-In Theme; Ideas Are Generated from a Combination of the Inside-Out Theme and the Outside-In Theme; The Innovation Factory; Key Points; ; Getting Into the Details of the Inside-Out Theme; Governance of the Inside-Out Theme; Tangible Decisions from the Inside-Out Theme; Scaling Up the Inside-Out Theme; Key Points; ; Getting Into the Details of the Outside-In Theme; Governance of the Outside-In Theme; Tangible Decisions from the Outside-In Theme; The Final Step; The Empirical Process Model for the Outside-In Theme; Key Points; ; The Innovation Factory; Innovation Validation; Innovation Selection; Innovation Implementation Phase; Key Points; ; Bringing All the Pieces Together—Uniting CSF; What Comes First—The Inside-Out Theme or Outside-In Theme?; Engaging Your Customer in Outside-In and Inside-Out Themes; Talent Group Lead Being the SME during Project Implementation; Measuring Success of CSF; Theme Density; Innovation Density; Benefit Realization; Customer Satisfaction; Key Points; ; Getting into the Details—E-CSF; The Enterprise CSF Methodology; Key Points; ; The E-CSF Implementation—Getting to the Roots; The Localized Phase; The Sub-Globalized Phase; The Globalized Phase; Identifying Domains forForeword 1; Foreword 2; Acknowledgments; Introduction; About the Author; ; The Art of Consultative Selling; Key Points; ; Linking the Art of IT Consultative Selling to Blue Ocean Strategy; Key Points; ; Consultative Selling Framework (CSF) Building Blocks; Inside-Out Theme; Outside-In Theme; Ideas Are Generated from a Combination of the Inside-Out Theme and the Outside-In Theme; The Innovation Factory; Key Points; ; Getting Into the Details of the Inside-Out Theme; Governance of the Inside-Out Theme; Tangible Decisions from the Inside-Out Theme; Scaling Up the Inside-Out Theme; Key Points; ; Getting Into the Details of the Outside-In Theme; Governance of the Outside-In Theme; Tangible Decisions from the Outside-In Theme; The Final Step; The Empirical Process Model for the Outside-In Theme; Key Points; ; The Innovation Factory; Innovation Validation; Innovation Selection; Innovation Implementation Phase; Key Points; ; Bringing All the Pieces Together—Uniting CSF; What Comes First—The Inside-Out Theme or Outside-In Theme?; Engaging Your Customer in Outside-In and Inside-Out Themes; Talent Group Lead Being the SME during Project Implementation; Measuring Success of CSF; Theme Density; Innovation Density; Benefit Realization; Customer Satisfaction; Key Points; ; Getting into the Details—E-CSF; The Enterprise CSF Methodology; Key Points; ; The E-CSF Implementation—Getting to the Roots; The Localized Phase; The Sub-Globalized Phase; The Globalized Phase; Identifying Domains for Localized Phase, Sub-Globalized Phase, and Globalized Phase; Business Done by Your Organization vs. Your Competitors; Customer Trust and Intimacy in Each Domain; Customer Satisfaction in Delivery in Each Domain; Your Organization’s Knowledge in a Domain; Bringing the Parameters Together for Analysis; Key Points; ; Agile Methodology; Definition of Collocated Agile; Definition of Distributed Agile; Applying Agile in CSF; Applying Collocated Agile in CSF; Applying Distributed Agile in CSF; Conclusion; Key Points; ; The Art of Six Sigma; Applying Six Sigma in CSF; Key Points; ; Master Data Management; Applying MDM Concept in CSF; The Link between MDM and Big Data—A Short Summary; Key Points; ; Application Portfolio Rationalization; Applying Application Portfolio Rationalization via CSF; Key Points; ; Cloud Computing; Cloud Delivery Models; Infrastructure as a Service (IaaS); Platform as a Service (PaaS); Software as a Service (SaaS); Cloud Deployment Models; Private Cloud; Public Cloud; Community Cloud; Hybrid Cloud; Applying Cloud Concept in CSF; Key Points; ; Business Process Management; Applying BPM in CSF; Key Points; ; References; Resources; Index; … (more)
- Edition:
- 1st
- Publisher Details:
- New York : Productivity Press
- Publication Date:
- 2015
- Extent:
- 1 online resource, illustrations (black and white)
- Subjects:
- 658.8101
Sales management
Information technology
Computer service industry -- Customer services - Languages:
- English
- ISBNs:
- 9781498707725
- Related ISBNs:
- 9781498707718
- Notes:
- Note: Includes bibliographical references and index.
Note: Description based on CIP data; item not viewed. - Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.137914
- Ingest File:
- 02_068.xml