1. Identifying the Creative Act in Advertising: A Study on Naïve People's Awareness of Restructuring. (22nd November 2018) Authors: Antonietti, Alessandro; Bonacina, Silvia; Colombo, Barbara; Iannello, Paola Journal: Journal of creative behavior Issue: Volume 54:Number 3(2020) Page Start: 535 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗