1. A semiotic analysis of intergeneric borrowings in print advertisements in Jordan. Issue 1 (1st January 2016) Authors: Al-Momani, Kawakib; Migdadi, Fathi; Badarneh, Muhammad A. Journal: Social semiotics Issue: Volume 26:Issue 1(2016) Page Start: 36 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗