1. Effects of the characteristics of online multimedia synergy on consumers' message acceptance and message response. Issue 5 (11th September 2017) Authors: Dong, Xuebing; Chang, Yaping; Fan, Xiaojun Journal: Online information review Issue: Volume 41:Issue 5(2017) Page Start: 710 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗