1. Nocebo effects from negative product information: when information hurts, paying money could heal. Issue 1 (8th January 2018) Authors: Mukherjee, Sumitava; Sahay, Arvind Journal: Journal of consumer marketing Issue: Volume 35:Issue 1(2018) Page Start: 32 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗