1. Effect of Consumers' Personality on Store Brand Choice in Grocery Stores: Insights from France and Germany. Issue 4 (2nd October 2019) Authors: Winter, Sophie T.; Grebitus, Carola Journal: Journal of international food & agribusiness marketing Issue: Volume 31:Issue 4(2019) Page Start: 400 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗