1. Is it social marketing? The benchmarks meet the social marketing indicator. Issue 1 (4th January 2016) Authors: Wettstein, Dominic; Suggs, L. Suzanne Journal: Journal of social marketing Issue: Volume 6:Issue 1(2016) Page Start: 2 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗