51. Proactive or responsive market orientation for stronger service innovation capability: the moderating roles of contractual and relational governance. Issue 5 (16th December 2019) Authors: Wang, Yonggui; Liu, Fei Journal: Journal of business & industrial marketing Issue: Volume 35:Issue 5(2020) Page Start: 863 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
52. Proactive or responsive market orientation for stronger service innovation capability: the moderating roles of contractual and relational governance. Issue 5 (19th December 2019) Authors: Wang, Yonggui; Liu, Fei Journal: Journal of business & industrial marketing Issue: Volume 35:Issue 5(2020) Page Start: 863 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
53. Project Customization and the Supplier Revenue–Cost Dilemmas: The Critical Roles of Supplier–Customer Coordination. (January 2017) Authors: Wang, Yonggui; Lee, Jongkuk; Fang, Er (Eric); Ma, Shuang Journal: Journal of marketing Issue: Volume 81:Number 1(2017) Page Start: 136 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
54. Proposing Customers Economic Value or Relational Value? A Study of Two Stages of the Crowdfunding Project. (19th December 2020) Authors: Ma, Shuang (Sara); Hua, Ying; Li, Dahui; Wang, Yonggui Journal: Decision sciences Issue: Volume 53:Number 4(2022) Page Start: 712 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
55. Relationship closeness paradox: contingency analysis in B2B sales. Issue 6 (22nd January 2020) Authors: Wang, Yonggui; Hampson, Daniel Peter; Han, Myat Su Journal: Journal of business & industrial marketing Issue: Volume 35:Issue 6(2020) Page Start: 971 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
56. Relationship closeness paradox: contingency analysis in B2B sales. Issue 6 (31st January 2020) Authors: Wang, Yonggui; Hampson, Daniel Peter; Han, Myat Su Journal: Journal of business & industrial marketing Issue: Volume 35:Issue 6(2020) Page Start: 971 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
57. Rise of the machines: examining the influence of professional service robots attributes on consumers' experience. (22nd June 2021) Authors: Wang, Yonggui; Cai, Xiaomei; Xu, Changliang; Li, Jun (Justin) Journal: Journal of hospitality and tourism technology Issue: Volume 12:Number 4(2021) Page Start: 609 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
58. Robust Heterogeneous Hydrogels with Dynamic Nanocrystal–Polymer Interface. Issue 12 (4th April 2017) Authors: Huang, Heqin; Wang, Yonggui; Wang, Xiaojie; Rehfeldt, Florian; Zhang, Kai Journal: Macromolecular rapid communications Issue: Volume 38:Issue 12(2017) Page Start: n/a Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
59. Stimuli-responsive nanoparticles from ionic cellulose derivatives. Issue 1 (8th December 2015) Authors: Wang, Yonggui; Heinze, Thomas; Zhang, Kai Journal: Nanoscale Issue: Volume 8:Issue 1(2016) Page Start: 648 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
60. Sustainable and antibacterial sandwich-like Ag-Pulp/CNF composite paper for oil/water separation. (1st October 2020) Authors: Zhu, Wenxin; Huang, Wei; Zhou, Wenhua; Qiu, Zhe; Wang, Zheng; Li, Haojun; Wang, Yonggui; Li, Jian; Xie, Yanjun Journal: Carbohydrate polymers Issue: Volume 245(2020) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗