Author/Creator: W. Johnson, Lester - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator W. Johnson, Lester

1. Do we measure what we expect to measure? Some issues in the measurement of culture in consumer research. Issue 4 (30th June 2014)

Authors:: Sun, Gong; D'Alessandro, Steven; W. Johnson, Lester; Winzar, Hume
Journal:: International marketing review
Issue:: Volume 31:Issue 4(2014)
Page Start:: 338
Record Type:: Journal Article
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2. Do we measure what we expect to measure? Some issues in the measurement of culture in consumer research. Issue 4 (30th June 2014)

Authors:: Sun, Gong; D'Alessandro, Steven; W. Johnson, Lester; Winzar, Hume
Journal:: International marketing review
Issue:: Volume 31:Issue 4(2014)
Page Start:: 338
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

3. Eco-designed retail packaging: The empirical conceptualization and measurement. (15th December 2022)

Authors:: Tran Dinh, My Thanh; Su, Diep Ngoc; Tran, Khai Trieu; Luu, Tuan Trong; Duong, Tien Hanh; W. Johnson, Lester
Journal:: Journal of cleaner production
Issue:: Volume 379:Part 2(2022)
Page Start:
Record Type:: Journal Article
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4. Gender and message appeal: their influence in a pro-environmental social advertising context. Issue 1 (28th January 2014)

Authors:: Noble, Gary; Pomering, Alan; W. Johnson, Lester
Journal:: Journal of social marketing
Issue:: Volume 4:Issue 1(2014)
Page Start:: 4
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗