1. Examining the role of receptivity to green communication, altruism and openness to change on young consumers' intention to purchase green apparel: A multi-analytical approach. (May 2022) Authors: Tewari, Alok; Mathur, Smriti; Srivastava, Smriti; Gangwar, Divya Journal: Journal of retailing and consumer services Issue: Volume 66(2022) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Modeling the Factors affecting Online Purchase Intention: The Mediating Effect of Consumer's Attitude towards User- Generated Content. Issue 7 (3rd October 2022) Authors: Mathur, Smriti; Tewari, Alok; Singh, Akanchha Journal: Journal of marketing communications Issue: Volume 28:Issue 7(2022) Page Start: 725 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Young consumers' purchase intention toward organic food: exploring the role of mindfulness. Issue 1 (21st June 2021) Authors: Tewari, Alok; Srivastava, Smriti; Gangwar, Divya; Verma, Vimal Chandra Journal: British food journal Issue: Volume 124:Issue 1(2022) Page Start: 78 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗