1. Advancing the marketing‐operations interface in omnichannel retail. Issue 2 (22nd February 2023) Authors: Rooderkerk, Robert; de Leeuw, Sander; Hübner, Alexander Other Names: Rooderkerk Robert guestEditor.; de Leeuw Sander guestEditor.; Hübner Alexander guestEditor.; Dehoratius Nicole guestEditor. Journal: Journal of operations management Issue: Volume 69:Issue 2(2023) Page Start: 188 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. New Product Development in an Omnichannel World. (November 2020) Authors: Gallino, Santiago; Rooderkerk, Robert Journal: California management review Issue: Volume 63:Number 1(2021) Page Start: 81 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗