1. Effectuation Logic and Early Innovation Success: The Moderating Effect of Customer Co‐creation. (6th October 2021) Authors: Ko, Guihan; Roberts, Deborah. L.; Perks, Helen; Candi, Marina Journal: British journal of management Issue: Volume 33:Number 4(2022) Page Start: 1757 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Innovating the product innovation process to enable co‐creation. (12th July 2021) Authors: Roberts, Deborah. L.; Palmer, Roger; Hughes, Mathew Journal: R & D management Issue: Volume 52:Number 3(2022) Page Start: 484 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗