1. "Yes/No/Not Right Now": Yes/No Response Formats Can Increase Response Rates Even in Non-Forced-Choice Settings. (June 2016) Authors: Putnam-Farr, Eleanor; Riis, Jason Journal: JMR, Journal of marketing research Issue: Volume 53:Number 3(2016) Page Start: 424 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Put Your Imperfections Behind You: Temporal Landmarks Spur Goal Initiation When They Signal New Beginnings. (December 2015) Authors: Dai, Hengchen; Milkman, Katherine L.; Riis, Jason Journal: Psychological science Issue: Volume 26:Number 12(2015:Dec.) Page Start: 1927 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗