Author/Creator: Pozharliev, Rumen - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Pozharliev, Rumen

1. A picture says more than a thousand words: Using consumer neuroscience to study instagram users' responses to influencer advertising. Issue 7 (25th March 2022)

Authors:: Pozharliev, Rumen; Rossi, Dario; De Angelis, Matteo
Journal:: Psychology & marketing
Issue:: Volume 39:Issue 7(2022)
Page Start:: 1336
Record Type:: Journal Article
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2. Attachment styles moderate customer responses to frontline service robots: Evidence from affective, attitudinal, and behavioral measures. Issue 5 (10th March 2021)

Authors:: Pozharliev, Rumen; De Angelis, Matteo; Rossi, Dario; Romani, Simona; Verbeke, Willem; Cherubino, Patrizia
Journal:: Psychology & marketing
Issue:: Volume 38:Issue 5(2021)
Page Start:: 881
Record Type:: Journal Article
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3. Consumers' self-reported and brain responses to advertising post on Instagram: the effect of number of followers and argument quality. (4th April 2022)

Authors:: Pozharliev, Rumen; Rossi, Dario; De Angelis, Matteo
Journal:: European journal of marketing
Issue:: Volume 56:Number 3(2022)
Page Start:: 922
Record Type:: Journal Article
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4. Do not put the blame on me: Asymmetric responses to service outcome with autonomous vehicles versus human agents. Issue 2 (5th August 2022)

Authors:: Pozharliev, Rumen; De Angelis, Matteo; Donato, Carmela; Rossi, Dario
Other Names:: Qian Lixian guestEditor.; Soopramanien Didier guestEditor.; Michaelidou Nina guestEditor.
Journal:: Journal of consumer behaviour
Issue:: Volume 22:Issue 2(2023)
Page Start:: 455
Record Type:: Journal Article
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5. Framing a trust game as a power game greatly affects interbrain synchronicity between trustor and trustee. (2nd November 2019)

Authors:: Sun, Haoye; Verbeke, Willem. J. M. I.; Pozharliev, Rumen; Bagozzi, Richard P.; Babiloni, Fabio; Wang, Lei
Journal:: Social neuroscience
Issue:: Volume 14:Number 6(2019)
Page Start:: 635
Record Type:: Journal Article
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6. Merely Being with you Increases My Attention to Luxury Products: Using EEG to Understand Consumers' Emotional Experience with Luxury Branded Products. (August 2015)

Authors:: Pozharliev, Rumen; Verbeke, Willem J.M.I.; Van Strien, Jan W.; Bagozzi, Richard P.
Journal:: JMR, Journal of marketing research
Issue:: Volume 52:Number 4(2015)
Page Start:: 546
Record Type:: Journal Article
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7. Overcoming Consumer Resistance to AI in General Health Care. Issue 2 (May 2023)

Authors:: Gaczek, Piotr; Pozharliev, Rumen; Leszczyński, Grzegorz; Zieliński, Marek
Other Names:: Benvenuti Martina guest-editor.; Scarpi Daniele guest-editor.; Zarantonello Lia guest-editor.
Journal:: Journal of interactive marketing
Issue:: Volume 58:Issue 2/3(2023)
Page Start:: 321
Record Type:: Journal Article
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8. Social Consumer Neuroscience: Neurophysiological Measures of Advertising Effectiveness in a Social Context. Issue 3 (3rd July 2017)

Authors:: Pozharliev, Rumen; Verbeke, Willem J.M.I.; Bagozzi, Richard P.
Journal:: Journal of advertising
Issue:: Volume 46:Issue 3(2017)
Page Start:: 351
Record Type:: Journal Article
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