1. The marketing potential of corporate social responsibility activities: the case of the alcohol industry in Latin America and the Caribbean. (January 2017) Authors: Pantani, Daniela; Peltzer, Raquel; Cremonte, Mariana; Robaina, Katherine; Babor, Thomas; Pinsky, Ilana Other Names: Babor Thomas F. guestEditor.; Jernigan David guestEditor.; Brookes Chris guestEditor. Journal: Addiction Issue: Volume 112(2017)Supplement 1 Page Start: 74 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗