1. Consumer Connectivity in a Complex, Technology-enabled, and Mobile-oriented World with Smart Products☆. Issue 1 (November 2017) Authors: Verhoef, Peter C.; Stephen, Andrew T.; Kannan, P.K.; Luo, Xueming; Abhishek, Vibhanshu; Andrews, Michelle; Bart, Yakov; Datta, Hannes; Fong, Nathan; Hoffman, Donna L.; Hu, Mandy Mantian; Novak, Tom; Rand, William; Zhang, Yuchi Journal: Journal of interactive marketing Issue: Volume 40:Issue 1(2017) Page Start: 1 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗