1. Effectiveness of Statewide Advertising Campaigns in Promoting the QUITPLAN® Services Brand. (December 2013) Authors: Lee, Jeong Kyu; Mowery, Andrea; Depue, Jacob; Luxenberg, Michael; Schillo, Barbara Journal: Social marketing quarterly Issue: Volume 19:Number 4(2013) Page Start: 207 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗