Author/Creator: Kataria, Aarti - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Kataria, Aarti

1. An Investigation Into the Concept of Brand Love and Its Proximal and Distal Covariates. Issue 3 (2nd July 2016)

Authors:: Garg, Ruchi; Mukherjee, Jaydeep; Biswas, Soumendu; Kataria, Aarti
Journal:: Journal of relationship marketing
Issue:: Volume 15:Issue 3(2016)
Page Start:: 135
Record Type:: Journal Article
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2. An investigation of antecedents and consequences of brand love in India. Issue 3 (7th September 2015)

Authors:: T.C. Melewar, Dr Bang Nguyen and Professor Bill Merrilees, Professor; Garg, Ruchi; Mukherjee, Jaydeep; Biswas, Soumendu; Kataria, Aarti
Journal:: Asia-Pacific journal of business administration
Issue:: Volume 7:Issue 3(2015)
Page Start:: 174
Record Type:: Journal Article
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3. An investigation of antecedents and consequences of brand love in India. Issue 3 (7th September 2015)

Authors:: Garg, Ruchi; Mukherjee, Jaydeep; Biswas, Soumendu; Kataria, Aarti
Editors:: T.C. Melewar, Dr Bang Nguyen and Professor Bill Merrilees, Professor
Journal:: Asia-Pacific journal of business administration
Issue:: Volume 7:Issue 3(2015)
Page Start:: 174
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

4. Sustainability marketing research: current status and future challenges. (2017)

Authors:: Kataria, Aarti; Mukherjee, Jaydeep
Journal:: International journal of sustainable strategic management
Issue:: Volume 5:Number 3(2017)
Page Start:: 245
Record Type:: Journal Article
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