1. To Gain A Foothold in the Luxury EV Market for Chinese New Car-making Forces Brands: Resonate with Consumers through Branding First. Issue 1 (June 2021) Authors: Li, Li; Li, Tianfeng; Cui, Jitong; Gu, Yingxiao; Zhang, Jing Journal: IOP conference series Issue: Volume 793:Issue 1(2021) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗