1. Brand Who? Teaching Students the Value of Brand Personality. (November 2013) Authors: Grumbein, Adriane Journal: Journal of advertising education Issue: Volume 17:Number 2(2013) Page Start: 43 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. From the Recipient of the 2017 AEJMC Advertising Division Early Career Teaching Award: Why I Teach Advertising. (May 2018) Authors: Grumbein, Adriane Journal: Journal of advertising education Issue: Volume 22:Number 1(2018) Page Start: 57 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Pretty as a website: examining aesthetics on nonsurgical cosmetic procedure websites. (November 2015) Authors: Grumbein, Adriane; Goodman, J Robyn Journal: Visual communication Issue: Volume 14:Number 4(2015:Nov.) Page Start: 485 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Watch and Learn: Gendered Discrepancies in Educational Messages on Television Channels Targeted at Boys versus Girls. Issue 1 (2nd January 2018) Authors: Hunting, Kyra; Grumbein, Adriane; Cahill, Maria Journal: Mass communication & society Issue: Volume 21:Issue 1(2018) Page Start: 115 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗