Author/Creator: Gaither, Barbara Miller - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Gaither, Barbara Miller

1. Delineating CSR and social change: Querying corporations as actors for social good. (January 2018)

Authors:: Gaither, Barbara Miller; Austin, Lucinda; Schulz, MaryClaire
Journal:: Public relations inquiry
Issue:: Volume 7:Number 1(2018:Jan.)
Page Start:: 45
Record Type:: Journal Article
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2. Environmental Marketplace Advocacy: Influences and Implications of U.S. Public Response. (March 2018)

Authors:: Gaither, Barbara Miller; Sinclair, Janas
Journal:: Journalism & mass communication quarterly
Issue:: Volume 95:Number 1(2018:Mar.)
Page Start:: 169
Record Type:: Journal Article
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3. Examining Public Response to Corporate Social Initiative Types: A Quantitative Content Analysis of Coca-Cola's Social Media. (December 2016)

Authors:: Austin, Lucinda L.; Gaither, Barbara Miller
Journal:: Social marketing quarterly
Issue:: Volume 22:Number 4(2016:Dec.)
Page Start:: 290
Record Type:: Journal Article
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