1. An integrated framework for export competitiveness: evidence from the global alcoholic beverages industry. (4th March 2011) Authors: Alon, Ilan; Fetscherin, Marc; Johnson, James P. Journal: European journal of international management Issue: Volume 5:Number 2(2011) Page Start: 99 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Anti‐consumption in the context of brand relationships. (8th January 2021) Authors: Fetscherin, Marc; KC, Raghabendra P. Journal: Strategic change Issue: Volume 30:Number 1(2021) Page Start: 53 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Brand forgiveness. Issue 5 (19th August 2019) Authors: Fetscherin, Marc; Sampedro, Alexandra Journal: Journal of product & brand management Issue: Volume 28:Issue 5(2019) Page Start: 633 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Brand forgiveness. Issue 5 (8th March 2019) Authors: Fetscherin, Marc; Sampedro, Alexandra Journal: Journal of product & brand management Issue: Volume 28:Issue 5(2019) Page Start: 633 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Chinese brands: the build or buy considerations. (21st August 2008) Authors: Fetscherin, Marc; Sardy, Marc Journal: International journal of Chinese culture and management Issue: Volume 1:Number 4(2008) Page Start: 418 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Determinants and outcomes of brand hate. Issue 1 (20th March 2017) Authors: Hegner, Sabrina M.; Fetscherin, Marc; van Delzen, Marianne Journal: Journal of product & brand management Issue: Volume 26:Issue 1(2017) Page Start: 13 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Editorial. Issue 6 (19th September 2016) Authors: Fetscherin, Marc; Cayolla, Ricardo Roseira; Guzmán, Francisco; Veloutsou, Cleopatra Journal: Journal of product & brand management Issue: Volume 25:Issue 6(2016) Page Start: 505 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Effects of facial features and styling elements on perceptions of competence, warmth, and hireability of male professionals. Issue 3 (3rd May 2020) Authors: Fetscherin, Marc; Tantleff-Dunn, Stacey; Klumb, Arne Journal: Journal of social psychology Issue: Volume 160:Issue 3(2020) Page Start: 332 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Geely motors: a Chinese automaker enters international markets. (21st August 2008) Authors: Alon, Ilan; Fetscherin, Marc; Sardy, Marc Journal: International journal of Chinese culture and management Issue: Volume 1:Number 4(2008) Page Start: 489 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Guest editorial. Issue 3 (28th April 2021) Authors: Fetscherin, Marc; Veloutsou, Cleopatra; Guzman, Francisco Journal: Journal of product & brand management Issue: Volume 30:Issue 3(2021) Page Start: 353 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗