Author/Creator: Farzin, Milad - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Farzin, Milad

1. Applying qualitative approach to identify the characteristics of effective messages in eWOM communications. Issue 1 (22nd February 2022)

Authors:: Makvandi, Rosha; Farzin, Milad
Journal:: Management matters
Issue:: Volume 19:Issue 1(2022)
Page Start:: 1
Record Type:: Journal Article
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2. Effect of Social Media Marketing and eWOM on Willingness to Pay in the Etailing: Mediating Role of Brand Equity and Brand Identity. Issue 3 (September 2022)

Authors:: Farzin, Milad; Sadeghi, Marzie; Fattahi, Majid; Eghbal, Mohammad Reza
Journal:: Business perspectives and research
Issue:: Volume 10:Issue 3(2022)
Page Start:: 327
Record Type:: Journal Article
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3. EWOM through social networking sites and impact on purchase intention and brand image in Iran. Issue 2 (14th May 2018)

Authors:: Farzin, Milad; Fattahi, Majid
Journal:: Journal of advances in management research
Issue:: Volume 15:Issue 2(2018)
Page Start:: 161
Record Type:: Journal Article
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4. EWOM through social networking sites and impact on purchase intention and brand image in Iran. Issue 2 (7th March 2018)

Authors:: Farzin, Milad; Fattahi, Majid
Journal:: Journal of advances in management research
Issue:: Volume 15:Issue 2(2018)
Page Start:: 161
Record Type:: Journal Article
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5. Extending UTAUT2 in M-banking adoption and actual use behavior: Does WOM communication matter?. Issue 2 (10th June 2021)

Authors:: Farzin, Milad; Sadeghi, Marzieh; Yahyayi Kharkeshi, Fatemeh; Ruholahpur, Hedyeh; Fattahi, Majid
Journal:: Asian journal of economics and banking
Issue:: Volume 5:Issue 2(2021)
Page Start:: 136
Record Type:: Journal Article
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6. The effect of sensory brand experience and brand equity on WTP a price premium in Iranian fast food restaurants: Mediating role of eWOM. Issue 3 (4th May 2023)

Authors:: Farzin, Milad; Bagheri Abbassalikosh, Abolfazl; Sadeghi, Marzie; Makvandi, Rosha
Journal:: Journal of foodservice business research
Issue:: Volume 26:Issue 3(2023)
Page Start:: 528
Record Type:: Journal Article
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7. The Influence of Social Network Characteristics on the Purchase Intention. Issue 2 (May 2022)

Authors:: Farzin, Milad; Ghaffari, Rahman; Fattahi, Majid
Journal:: Business perspectives and research
Issue:: Volume 10:Issue 2(2022)
Page Start:: 267
Record Type:: Journal Article
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