1. Antecedents and consequences of customer – service provider relationship strength. (1st January 2013) Authors: Ng, Sandy; David, Meredith E.; Dagger, Tracey S. Journal: International journal of business environment Issue: Volume 5:Number 3(2013) Page Start: 232 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Comparing the Effect of Store Remodeling on New and Existing Customers. (May 2014) Authors: Dagger, Tracey S.; Danaher, Peter J. Journal: Journal of marketing Issue: Volume 78:Number 3(2014) Page Start: 62 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Comparing the Relative Effectiveness of Advertising Channels: A Case Study of a Multimedia Blitz Campaign. (August 2013) Authors: Danaher, Peter J.; Dagger, Tracey S. Journal: JMR, Journal of marketing research Issue: Volume 50:Number 4(2013) Page Start: 517 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Selective Halo Effects Arising From Improving the Interpersonal Skills of Frontline Employees. (November 2013) Authors: Dagger, Tracey S.; Danaher, Peter J.; Sweeney, Jillian C.; McColl-Kennedy, Janet R. Journal: Journal of service research Issue: Volume 16:Number 4(2013) Page Start: 488 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗