1. Consumers' Purchase Intentions of Bi-national Products: Effects of Country-of-Brand, Country-of-Manufacture, and Trusting Beliefs. Issue 1 (1st January 2020) Authors: Coffey, Shannon; Kabadayi, Sertan Journal: Journal of global marketing Issue: Volume 33:Issue 1(2020) Page Start: 18 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗