Author/Creator: Chung, Sungwon - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Chung, Sungwon

1. Cognitive processing of corporate social responsibility campaign messages: the effects of emotional visuals on memory. Issue 2 (3rd March 2020)

Authors:: Chung, Sungwon; Lee, Sun Young
Journal:: Media psychology
Issue:: Volume 23:Issue 2(2020)
Page Start:: 244
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

2. Does segmenting principle counteract modality principle in instructional animation?. (22nd February 2013)

Authors:: Cheon, Jongpil; Crooks, Steven; Chung, Sungwon
Journal:: British journal of educational technology
Issue:: Volume 45:Number 1(2014:Jan.)
Page Start:: 56
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

3. Emotional design of multimedia learning using background images with motivational cues. (10th June 2020)

Authors:: Chung, Sungwon; Cheon, Jongpil
Journal:: Journal of computer assisted learning
Issue:: Volume 36:Number 6(2020)
Page Start:: 922
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

4. Motivated Processing of Peripheral Advertising Information in Video Games. (June 2016)

Authors:: Chung, Sungwon; Sparks, Johnny V.
Journal:: Communication research
Issue:: Volume 43:Number 4(2016:Jun.)
Page Start:: 518
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

5. Presence in virtual golf simulators: The effects of presence on perceived enjoyment, perceived value, and behavioral intention. (September 2013)

Authors:: Lee, Hyuck-Gi; Chung, Sungwon; Lee, Won-Hee
Journal:: New media & society
Issue:: Volume 15:Number 6(2013)
Page Start:: 930
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

6. The Effects of Psychobiological Motivational Traits on Memory of In‐Game Advertising Messages. Issue 1 (January 2016)

Authors:: Sparks, Johnny V.; Chung, Sungwon
Journal:: Psychology & marketing
Issue:: Volume 33:Issue 1(2016)
Page Start:: 60
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

7. The Roles of Attitudinal Perceptions and Cognitive Achievements in a Serious Game. (March 2015)

Authors:: Cheon, Jongpil; Chung, Sungwon; Lee, Sangno
Journal:: Journal of educational computing research
Issue:: Volume 52:Number 1(2015)
Page Start:: 3
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

8. Visual CSR Messages and the Effects of Emotional Valence and Arousal on Perceived CSR Motives, Attitude, and Behavioral Intentions. (October 2019)

Authors:: Chung, Sungwon; Lee, Sun Young
Journal:: Communication research
Issue:: Volume 46:Number 7(2019)
Page Start:: 926
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗