1. A Buddhist perspective on death: An ethnographic study and implications for nonprofit marketing in grief support and terminal illness. Issue 1 (21st December 2016) Authors: Choudhury, Koushiki Journal: International journal of nonprofit and voluntary sector marketing Issue: Volume 22:Issue 1(2017:Feb.) Page Start: n/a Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Evaluating customer-perceived service quality in business management education in India: A study in topsis modeling. Issue 2 (13th April 2015) Authors: Choudhury, Koushiki Journal: Asia Pacific journal of marketing and logistics Issue: Volume 27:Issue 2(2015) Page Start: 208 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Finding peace : an Oriental quest /: an Oriental quest. (2017) Authors: Choudhury, Koushiki Record Type: Book Extent: 1 online resource (232 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Health and Sickness: A Buddhist View and Implications for Social Marketing. Issue 4 (2nd October 2017) Authors: Choudhury, Koushiki Journal: Journal of nonprofit & public sector marketing Issue: Volume 29:Issue 4(2017) Page Start: 450 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Materialism, Religion, and Implications for Marketing—An Ethnographic Study of Nichiren Buddhism. Issue 9 (September 2014) Authors: Choudhury, Koushiki Journal: Psychology & marketing Issue: Volume 31:Issue 9(2014) Page Start: 683 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Nationalism, Diversity, and Human Rights: An Ethnographic Study of Buddhism and Tagore and Thoughts for Marketing Intercultural Understanding. Issue 2 (3rd April 2018) Authors: Choudhury, Koushiki Journal: Journal of nonprofit & public sector marketing Issue: Volume 30:Issue 2(2018) Page Start: 151 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Service quality and customers' behavioural intentions: Class and mass banking and implications for the consumer and society. Issue 5 (9th November 2015) Authors: Choudhury, Koushiki Journal: Asia Pacific journal of marketing and logistics Issue: Volume 27:Issue 5(2015) Page Start: 735 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Service quality and word of mouth: a study of the banking sector. Issue 7 (23rd August 2014) Authors: Choudhury, Koushiki Editors: Estelami, Hooman; Estelami, Hooman Journal: International journal of bank marketing Issue: Volume 32:Issue 7(2014) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Service quality and word of mouth: a study of the banking sector. Issue 7 (30th September 2014) Authors: Choudhury, Koushiki Journal: International journal of bank marketing Issue: Volume 32:Issue 7(2014) Page Start: 612 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Service quality and word of mouth: a study of the banking sector. Issue 7 (30th September 2014) Authors: Choudhury, Koushiki Journal: International journal of bank marketing Issue: Volume 32:Issue 7(2014) Page Start: 612 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗