Author/Creator: Castro, Cristiano A.B. - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Castro, Cristiano A.B.

1. Cognitive and emotional resistance to innovations: concept and measurement. Issue 4 (26th July 2019)

Authors:: Castro, Cristiano A.B.; Zambaldi, Felipe; Ponchio, Mateus Canniatti
Journal:: Journal of product & brand management
Issue:: Volume 29:Issue 4(2020)
Page Start:: 441
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

2. Cognitive and emotional resistance to innovations: concept and measurement. Issue 4 (4th July 2019)

Authors:: Castro, Cristiano A.B.; Zambaldi, Felipe; Ponchio, Mateus Canniatti
Journal:: Journal of product & brand management
Issue:: Volume 29:Issue 4(2020)
Page Start:: 441
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗