1. "You can't make me do it!" A model of consumer compliance. Issue 1 (10th March 2022) Authors: Bharti, Vijay Payal; Gratz, Elizabeth T.; Fitzgerald, M. Paula Other Names: Minton Elizabeth A. guestEditor.; Das Arindam guestEditor.; Pradhan Debasis guestEditor.; Chaudhuri Himadri R. guestEditor. Journal: Journal of consumer affairs Issue: Volume 56:Issue 1(2022) Page Start: 120 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗