1. "Baseball Is Whack!": Exploring the Lack of African American Baseball Consumption. (August 2015) Authors: Brown, Brandon; Bennett, Gregg Journal: Journal of sport and social issues Issue: Volume 39:Number 4(2015:Aug.) Page Start: 287 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. "I Can be Who I Am When I Play Tekken 7": E-sports Women Participants from the Islamic Republic of Pakistan. Issue 8 (December 2021) Authors: Hussain, Umer; Yu, Bo; Cunningham, George B.; Bennett, Gregg Journal: Games and culture Issue: Volume 16:Issue 8(2021) Page Start: 978 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Five dimensions of brand personality traits in sport. Issue 4 (August 2016) Authors: Kang, Chanho; Bennett, Gregg; Welty Peachey, Jon Journal: Sport management review Issue: Volume 19:Issue 4(2016) Page Start: 441 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Mary Ann to her Ginger: comparing the extended brand identity of two elite female athletes. Issue 4 (6th November 2017) Authors: Lobpries, Jami; Bennett, Gregg; Brison, Natasha Journal: International journal of sports marketing & sponsorship Issue: Volume 18:Issue 4(2017) Page Start: 347 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Personal branding on Instagram: an examination of Iranian professional athletes. Issue 5 (9th August 2021) Authors: Sharifzadeh, Zahra; Brison, Natasha T.; Bennett, Gregg Journal: Sport, business and management Issue: Volume 11:Issue 5(2022) Page Start: 556 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Personal branding project in a sport marketing class. (June 2021) Authors: Oshiro, Kristi F.; Brison, Natasha; Bennett, Gregg Journal: Journal of hospitality, leisure, sport & tourism education Issue: Volume 28(2021) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Sports fan experience: Electronic word-of-mouth in ephemeral social media. Issue 2 (April 2018) Authors: Wakefield, Lane T.; Bennett, Gregg Journal: Sport management review Issue: Volume 21:Issue 2(2018) Page Start: 147 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Virtual advertising and brand awareness. (2nd August 2006) Authors: Cianfrone, Beth; Bennett, Gregg; Siders, Ron; Tsuji, Yosuke Journal: International journal of sport management and marketing Issue: Volume 1:Number 4(2006) Page Start: 289 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Why Can't We All Just Get Along? The Conflict between School and Club Sports in the United States. Issue 1 (2nd January 2020) Authors: Bennett, Gregg; Keiper, Paul; Dixon, Marlene Journal: Quest Issue: Volume 72:Issue 1(2020) Page Start: 85 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Why do women watch esports? A social role perspective on spectating motives and points of attachment. (February 2022) Authors: Yu, Bo; Brison, Natasha T.; Bennett, Gregg Journal: Computers in human behavior Issue: Volume 127(2022) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗