1. Fixing another firm's mistake: how should recovering firms react?. Issue 1 (1st October 2019) Authors: Bahmani, Navid; Jin, Zhenyu; Ghose, Sanjoy Journal: Journal of consumer marketing Issue: Volume 37:Issue 1(2020) Page Start: 65 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Fixing another firm's mistake: how should recovering firms react?. Issue 1 (23rd September 2019) Authors: Bahmani, Navid; Jin, Zhenyu; Ghose, Sanjoy Journal: Journal of consumer marketing Issue: Volume 37:Issue 1(2020) Page Start: 65 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗