1. Communication drivers for drug adoption in an uncertain world. Issue 1 (4th April 2016) Authors: Goswami, Dipanjan; Boon-itt, Sakun; Jain, Neera; Agarwal, D.R Journal: International journal of pharmaceutical and healthcare marketing Issue: Volume 10:Issue 1(2016) Page Start: 75 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗